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Amsa Hospitality sees the need to rethink cancellation policies!


Amsa Hospitality rethink traditional industry's cancellation policy to better address guests' expectations

I always wondered about flexible cancelation accommodation and how far the hospitality industry can take it seriously, especially with the current state of global uncertainty, numerous flights could abruptly be canceled.


I believe brands should provide a lenient accommodation cancellation policy that enables customers to rebook or receive a refund.

The possibility of trip cancellation is not necessary the guest's fault, therefore you don't want to add to their worry by preventing them from receiving a hotel credit or a refund.

For instance, some airlines offer forgiving cancellation policies while others don't.

It is likely that companies with permissive cancellation policies have greater customer satisfaction ratings than those with stricter procedures.

Although it is true that many firms compete on price, they also compete on reputation and client satisfaction.


Although for some people getting the lowest rate is more important than a fully refundable hotel cancellation policy, this view has likely changed since COVID-19. While many hotels have been accommodating during the pandemic, it is important to understand how hotel accommodation cancellation policy works as there are many different variables


studies show that the percentage of GOP, attrition, and cancellation fees have averaged 1.7 percent from 2010 through 2017. This ratio has ranged from a low of 1.6 percent in 2013 to a high of 1.9 percent in 2010. Convention hotels have benefited the most among property types from attrition and cancellation fees with an average GOP ratio of 2.1 percent.


The matter is that it is possible to compensate for losses, even if it is difficult at times, but to win the customer by taking the decision that suits our times today is the most difficult. Amsa Hospitality has policies that make things balanced, especially when it comes to guests, and hold the stick from the middle to always choose the best solution in these cases, knowing that cancellation policies are indispensable nowadays, But it is about applying them properly to ensure all parties satisfaction.



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